Star Tribune will initially use Clickshare registration, subscription and shared-authentication services to enable its users to subscribe to a package of crossword and other word puzzles from uclick.com, a unit of Andrews McMeel/Universal Press, another Clickshare partner. "Other potential pay-for-content and services are still being identified; however, there are no plans to initiate a subscription fee for the startribune.com Web site," said Robert Schafer, director of business development for startribune.com.

"We were impressed with the fact that Clickshare could deliver an immediate and flexible solution for managing sales of content and services to users of startribune.com," Schafer said. "Clickshare's platform provides us with strategically important capabilities as we expand our sources of revenue in the future."

"Star Tribune has been a consistent innovator in Web services for more than six years," said Nell Fields, CEO of Clickshare. "We're delighted to be supporting Star Tribune as it reaches out to consumers to provide timely, customized information in an easy-to-use format such as email newsletters. Now, Star Tribune can provide its subscribers with a means to purchase and enjoy enhanced services."

Fields said the Belo, MediaNews and Star Tribune relationships are examples of what Clickshare feels is strong demand for a universal sharing mechanism for selling content among multiple customer groups, and protecting customer personal information.

About Star Tribune and McClatchy
The Star Tribune Company, a news and information company serving the Twin Cities area of Minneapolis and St. Paul, is a subsidiary of The McClatchy Company of Sacramento, Calif. (NYSE:MNI). Star Tribune produces the Star Tribune newspaper, the 12th largest U.S. metropolitan Sunday newspaper (circulation 668,560 per Audit Bureau of Circulation report 3/01) and the 15th largest metropolitan daily newspaper in the nation (daily circulation 399,019).

The company also produces a variety of direct marketing, niche print, and electronic services products, including startribune.com, the most frequently used local news and information service for the Twin Cities market, with as many as 36 million page views per month. In addition to up-to-the-minute news coverage, the startribune.com network of services includes: FreeTime, Travel, HomeZone, Cars, Shopping, WorkAvenue and Communities.

About Clickshare
The Clickshare Service is an Internet transaction infrastructure for shared authentication and single sign-on, privacy-protected purchasing of text, music, video, software, and other products and services.

Consumers have one account at a most-trusted website and buy from other websites without having to pass around a credit-card number, repeatedly register or give out personal information. Banks, ISPs, associations, retailers, wireless and other telecommunications carriers use it to enhance, extend and share customer relationships with publishers and entertainment providers.

Clickshare's clients and partners include MultiService Corp., Belo Corp., MediaNews Corp., Knight Ridder/Tribune Business News, Comtex News Network Inc., China Online Inc., HomeTips.com, uclick.com (Andrews McMeel/Universal Press), the Corpus Christi [Texas] Caller Times, Foster's Daily Democrat [Dover, N.H.], the Concord [N.H.] Monitor, the Sioux City [Iowa] Journal, the Lawrence [Ks.] Journal-World, and others.

Clickshare's investors include Sawgrass Seacoast Investors LLC, the University of Massachusetts and private individuals, including founding executives of PeopleSoft Inc., and the former publisher of the Philadelphia Inquirer and Chicago Sun-Times. Its executives, board and advisors include veterans of the publishing and financial-services industries.

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FOR MORE INFORMATION:
For the Star-Tribune:
Patty Jones 1 -612-673-4636 [pjones@startribune.com]

For Clickshare:
Edward Bride 1-413-442-7718 [edbride@clickshare.com]
Bill Densmore, 1-877-340-0436 [Densmore@clickshare.com]
Related Links:
http://www.startribune.com http://www.startribune.com/company/ic/home/about/about.htm http://www.upuzzles.com