Wednesday, September 3rd, 2014

Posts Tagged ‘Clickshare’

New London [Conn.] Day launches Clickshare-powered multiplatform subscription service with “passport” to discounts

Posted on: September 14th, 2011 by Bill Densmore No Comments

The Day, of New London, Conn.,  went live with a multi-platform print and digital subscription service and membership program powered by Clickshare Service Corp. The new membership program offers unlimited access to its website, theday.com, including its premium online and mobile content.

“We take great pride in the quality journalism we provide to the communities we serve. We’ve spent nearly a decade building and establishing theday.com as a brand. That’s what is driving us to put a price on our growing digital platform,” said Gary Farrugia, The Day’s publisher.

The membership program, which ranges in price per month from $9.99 to $22.99 for top-of-the-line Platinum service, will begin on Wednesday, September 14. Current home delivery subscribers to The Day are automatically members in the new program once they complete their registration at theday.com. Non-member visitors to theday.com will be allowed up to 10 “premium” staff-written articles or features each month. Only members will be allowed commenting privileges on stories at theday.com.

As part of the new membership model, The Day also introduced a new members-only rewards program, The Day Passport, which includes rewards, events, and giveaways to local businesses, entertainment venues, and cultural institutions.

“We are shifting from an address-based print subscription model to a user-based content access model, whereby those who join will enjoy our award-winning products in all the forms that we publish them, as well as additional benefits and privileges,” said Daniel L. Williams, Director of Audience Development.

The Day’s introduction was covered by News & Technology  and by Poynter.com.

An early Clickshare user hits a 225-year milestone in Massachustts

Posted on: September 6th, 2011 by Bill Densmore No Comments

NORTHAMPTON, Mass. — The Daily Hampshire Gazette, a pioneer at using Clickshare’s subscription services to control access to its website, is 225 years old this month — one of the oldest continuously published newspapers in America. The paper provides this self portrait.

Emedia Vitals post recounts Concord Monitor “metered” experience

Posted on: September 2nd, 2011 by Bill Densmore No Comments

Writer Ellie Behling of the website emedia vitals posted a wrapup describing how four different U.S. dailies are using metered-access subscription systems on their websites. One of them featured in the Aug. 30, 2011 post was the Concord (N.H.) Monitor, a Clickshare client.


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Quoting from the post:

“John Winn Miller, publisher of The Concord Monitor, which launched a metered paywall in May, also found it was important to look for the best practices from what other papers wrere doing and be rigorous about having data for every opinion.

“It might sound obvious, but it can’t be overlooked: Publishers have to offer readers something worth paying for before they even think about putting up a paywall.

“The Concord Monitor, for instance, rolled out a complete redesign of its website shortly before the paywall, focusing on a more usable design and better local content. The paper also only puts local copy behind the paywall, since readers can’t get that type of content elsewhere.

“Miller noted that he was initially wary about reader acceptance of a paywall; after all, the statewide newspaper the Monitor competes with isn’t behind a paywall. ‘Typically if you’re in a competitive market you’re afraid to do anything,’ he said. Largely because of the newspaper’s research and preparation, the Monitor went forward with the paywall and the newspaper is enjoying a year-over-year online revenue boost.

Parsing Apple’s policy on in-app iPad subscriptions — see blog

Posted on: February 15th, 2011 by wdensmore No Comments

For months, news publishers have been debating whether Apple will allow them to maintain their subscriber account relationships when the publishers start launching “apps” which run on the iPad. Today Apple spoke in what seems to be fairly clear language. For details, read Bill Densmore’s opinion on the Clickshare user blog.

TABLETS: Virginian-Pilot uses Clickshare for recurring app payments

Posted on: November 30th, 2010 by Bill Densmore No Comments

The Norfolk Virginian-Pilot is using Clickshare Service Corp. to accept direct payments and subscriptions for its iPad tablet application.  With the Clickshare solution, payments are executed within the app (via a web interface) and do not go through the Apple Store, although the free app is downloaded from Apple.  The implementation is managed by Danielle Ridier, the news organization’s circulation marketing manager.  READ MORE.